Get Your marketing Campaign Noticed With 3D visualization and animation:
Animation has been a staple of the advertising industry for many years, and it shows no signs of slowing down. Many people increasingly prefer animation over pricey filming locations, in-person filming, or overly corporate advertisements. With animation services becoming more widely available, companies of all sizes could think about using them into their advertising and marketing strategies. Animation has grown in popularity because it gives more engaging content and makes it easier to interact with clients.
The surge of animation in advertisements can be traced back to the rise of social media, and thanks to newer platforms like TikTok and Instagram, animation advertising show no signs of slowing down. According to research, consumers who encounter animated advertisements watch them for longer periods of time and retain more information. Continue reading to learn more about why you should use animated ads and what makes them so appealing.
Reasons To Use Animated Adds in Marketing
There are several reasons why you should use animated advertising. Animated videos have numerous advantages, including the ability to reach new audiences and present content in a variety of more appealing formats. We believe that some of the main reasons you should consider employing animated advertising for your business are:
- Usage – One of the best things about animated advertising is that they can be used on a variety of platforms. While they can still be used on television, they are also appropriate for a variety of other places such as social media channels, YouTube, your own website, interactive 3d web experiences, and many more.
- Impact – Animated advertising have a significantly greater effect on their viewers, making them more memorable, whether it’s the catchy melody, a specific character, or just the colour palette and branding used.
- Engaging – One advantage of animated commercials is that they are typically significantly shorter in length, allowing them to reach a lot bigger audience while also being more interesting overall.
- Understanding – Commercials that are overly cluttered or contain too much text might be difficult to digest, whereas animated commercials are considerably easier to process and allow you to interact with audiences who may have disabilities or impairments.
How To Create Engaging Adverts That Are Animated
When it comes to animated commercials, it is critical that they are entertaining and connect with your target audience in the desired way. There are numerous alternatives, ranging from full-length advertisements to edited versions for various platforms. We have years of expertise making animated advertisements, and some of the most important elements to consider and incorporate are:
- Storyboard and script so you know how it should flow
- Use visuals that engage audiences of all ages
- Consider using sounds that are memorable
- Ensure your branding is clear and consistent
- Consider how your advert will work on all platforms
Create Your Animated Advert With Thedigitalants
If you’re thinking of employing an animated promo for your business, we can help. At Thedigitalants, we provide a wide range of animation services and have contributed to the creation of numerous advertisements throughout the years. No matter what your requirements are, we will work closely with you from start to finish to ensure that they are met. Please contact us today, and we will be pleased to discuss your project with you.
Contact us to learn more about how Thedigitalants, a London based 3D design studio, can help you integrate 3d creative services in your B2B marketing strategy.
